Artistic Inspiration: Vixx

Not exactly an artist but hey, they are inspirational! I'm inspired by their concepts and lyric choices. Their music inspires me to do art, as well them themselves. I enjoy watching their interesting videos, which have been very intricate and special. The one above is their most recent video "Voodoo Doll" which is mind blowing, looking at this at a cinematic viewpoint rather than one of a fan; the shots are really nice, coloring of the scenes help translate the feeling of oppression of the girl etc. Viewing this video inspires some art pieces from me to do of the video, hence why I put it. Also the connection of this video to the others - I will link below - inspires/shows me a way to connect one story through videos/pieces that are all too different, as these videos all connect to each other.

Amazing Inside - Statment

For the design of the poster I wanted to give this group feeling also use a common image of our school which is circle outside of LCI so I took special (and regular) courses and represented them inside the circles using tools used inside the class - also to represent our love of football I showed it as a message for all sports. By having it branch out from the circle I wanted to give it a feeling of rising above, to represent excellence. I wanted to use bright blues to give it a pop as well as having a orange to contrast, using a light grey to represent our school colors as well as the using orange because it's our amazing inside color. I have darker variants of blue and grey for the background to make the foreground pop more.

I am very pleased the turnout of my designs especially for the flyers. I wish I could've done something more interesting with the background of the poster but I was unable to think of anything. Also I would've made the colors of the technical subjects images more bright.

With the creation of this poster I had the most problems with the curve of the words along the curve of the circle, also with finding proper colors to match up with each other. 

Brand Identity

The name of my company is Roxana Designs, the nature of my company is a graphic design/advertisement company. I wanted to express a feeling of uniqueness by using the snowflakes - only one of a kind - as well have this feeling of balance and stability - the snowflake can be seen as two overlapping triangles, and triangles are very stable. Also the design is very precise with clean lines and proper repetition. 

I choose very organic shapes to make up my snowflakes to give it a less hard and mechanical feelings. I used the negative space in the snowflake to help give it interesting feeling and to keep it from looking too heavy, by having all the pieces disconnected it makes it look more free and loose. The light/dark purple gradient was chosen because light purple represents elegance and it's inviting whereas the dark purple gives a feeling of seriousness and power as dark purple was the color of many royals and used for villains in pop culture because it radiates power.

Starting out with the logos I went through and scraped many ideas, I sketched out a few ideas basing off of my name, initials and things I had interest as well as things I wanted to convey using this logo. After the sketching process I scanned it in and tried out the designs, finding it just didn't click. So I researched some more logos and tried a few more ideas using a city scape and some paint strokes, but this as well didn't work for me. Going through the process again, I ended up using one of my original ideas and using some references from the internet to come up with the design.

Technically I made this logo using the pen tool then going to flat color only to find issues with the look of it, using a gradient I was able to revamp the snowflake to give it a more 3D look. I had the hardest look placing the text properly with the snowflake to be visually appealing.

I intend to modify the logo by changing the the font of the text as long as the alignment. Also if possible I wanted to change the name of my company to something with a better flow and also once I finalize what I want to do with my career I want to adjust the name. Otherwise I am very satisfied with the results of my logo.

For the two other parts of promotion I want to make a necklace as well as sketch/lined book with my symbol on the cover and fitting my design. The animated logo I'm doing the snowflake fall into the middle and my name come out from the middle.